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In recent weeks we have been observing an apparently contradictory behaviour of the financial system, in which increases in the stock price concur with main banking entities restructuring processes. But if we analyze it in depth, we will conclude that both processes are closely linked. It is precisely the strategic decisions taken by Spanish banks, of consolidation, cost savings and investment in digitalization, which the market is evaluating positively. Only this way this long period of deterioration in the financial margin can be overcome, pending a recovery in rates and in demand for credit that is not yet in sight on the economic horizon.